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    iFX EXPO

    The Largest Financial B2B Expo

March 19, 2015


When the iFX EXPO was founded, it was found that there was a huge gap in the market. There was nowhere for B2B fintech service providers to connect to potential clients. And so the iFXEXPO was born. 6 Years later and the iFXEXPO brand welcomes more than 500 exhibitors and 10,000 attendees to its events.


The Proposal

Create a B2B financial and fintech exhibition that would allow service providers to connect directly to their target audience. ConversioPros was responsible for:

  • Brand creation
  • Website Design and Development
  • Production Design
  • Video Creation
  • Banner Creation
  • All Online and Offline Marketing Channels
The Outcome

The teams hard-work paid off creating the largest and most recognisable financial and fin-tech B2B event in the world. The achievements include:

  • Attendee Growth: From 1,000 to 4,000
  • Exhibitor Growth: From 30 to 150
  • Event Growth: From 1 to 3
  • Attendees from over 100 countries
  • Exhibitors from more than 20 Verticals
  • Global Brand Recognition